Translation strategy of Indonesian-English address terms in Perempuan Tanah Jahanam subtitles
DOI:
https://doi.org/10.53696/27753719.51245Keywords:
address terms, translation strategy, filmAbstract
The phenomenon of translating address terms in Indonesian film subtitles presents challenges in transferring the cultural meaning embedded in Indonesian into English. This study aims to analyze the translation strategies of address terms in the subtitles of the film Perempuan Tanah Jahanam, which is streamed on the Netflix platform. A descriptive qualitative approach is used to depict the translation strategies, focusing on the subtitle translation as the product. The data used consists of address terms in Indonesian and their English translations. Data collection is carried out through observation and note-taking of the address terms appearing in the film. The data analysis technique employed is the interactive model, which includes data reduction, data presentation, and conclusion drawing. The results show six translation strategies based on Baker's (2018) framework: omission, paraphrase with related words, borrowing words, using more neutral words, cultural substitution, and paraphrase with unrelated words. The study reveals that the translator must consider cultural aspects and social context when selecting translation strategies. The dominance of omission and paraphrase with related words indicates that readability and fluency in the subtitles are prioritized, which is important in film translation.
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